Mar 16, 2020
Eric welcomes back Tom Cole to discuss the history of the
Coors Light Beer Wolf!
In the early 1980's Coors was brand new to the beer biz. They
thought they could boost sales by tying in their beer with a
holiday...HALLOWEEN! Soon enough, their original
Halloween mascot was born: The Coors Light Beer Wolf! He had a few
seasons in the sun, but this tale ends in a bit of tragedy for Beer
Wolf was not long for this world. Why? Find out on this week's
Spooky A S!
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Music by Occultic Overtones